![]() ![]() ![]() Give startups that go cloud early a super-easy exit strategy to migrate to bare metal as soon as scale sets in, AND give developers working with bare metal the same familiar cloud ergonomics that they’ve grown to enjoy. This is what’s been motivating my work on MRSK, our new bare-metal deployment tool. That might improve your sustainability from day one.” …if you start a new company, consider buying a rack and server and putting them in your basement. For a more mature company, migrating from the cloud to its own infrastructure is difficult. ![]() It is complicated to leave a cloud once you are there. While clouds are the natural go-to choice for an early-stage startup, staying 100% in clouds with substantial infrastructure may sink a company as it and its infrastructure grow. On that note, I recommend CFOs, CEOs, and business owners interested in sustainable growth to consider and periodically re-evaluate cloud benefits vs. “Ahrefs wouldn’t be profitable, or even exist, if our products were 100% on AWS… Ahrefs has saved ~USD 400 million by ensuring its infrastructure is NOT 100% in the IaaS cloud during the last 2½ years. ![]()
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